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Factors affecting color accuracy
by Florie Lyn Masarate
Color is one of the most difficult parts of a design
to show accurately to a customer. The reason behind
this is because color perception is affected by many
factors. Many people and printers are aware of this
fact that is why they know how to closely monitor
the factors to help get more accurate colors.
What are these factors?
Human Perception. The way a person sees color can
vary, depending on the structure of a person's eyes.
This is particularly seen in the color blue. Color
blindness is another factor. It can be very slight
or quite severe.
Colors, when placed side by side, can make an impact
on each other. This is better seen in reflection or
visual illusion. Put into two colors alongside each
other and you will notice that one or the other is
taking in the color beside it.
Computer and Printing Technology. The average
monitor has the tendency to show varying colors
depending on how the computer is set up.
Inkjet and laser home printers also have effects on
colors. Although they are of great convenience, they
do not have the color range that professional
printing machines do.
Web color and Printed color. Do not be surprised if
the color appearing from your website is not the
same when it is already in the printed materials.
This is because of the color palette that websites
use in their graphics.
There are now web-safe colors. Simply means that
colors will look the same regardless of a viewer's
monitor type, provided that the brightness and
contrast settings are set in the same levels.
There are millions of printable colors compared to
only 216 web-safe colors. So web and print colors
should not be treated the same way.
Professional printing technology. Colors also differ
between printing processes that's why some colors
will not exactly match because of this factor.
Presses and digital printers also vary in color
presentation. So trying to print colors in different
machines and at different times means that they
could and would appear different.
It is important to take note of the different
factors that affects how colors appear in the
monitor displays and when printed. If you want to
get the exact same colors, strive to control as much
color as you can by adjusting the different elements
needed to get the desired result.
At least try to get as close as possible.
For comments and inquiries about the article visit
http://www.colorprintingwholesale.com
About the Author
Florie Lyn Masarate got the flair for reading and
writing when she got her first subscription of the
school newsletter in kindergarten. She had her first
article published on that same newsletter in the
third grade. |
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